Why did we start a workplace wellbeing non-profit

Why did we start the Workplace Wellbeing Association? We felt that some more was needed. We needed a non-profit with a charitable ethos. Focusing persuading employers to implement real strategic programmes, with a good quality of delivery and excellent measurement processes. Also, we feel there is a need to focus on prevention, personal development and performance improvement and to build an evidence base to show employers that wellbeing boosts profitability.